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BOOMING HEALTHCARE COMPANY
B. BRAUN MEDICAL
(INDIA) PVT. LTD.
The nexus of India’s medical device(s) endeavors
Corporate Review | Karan Somani
he coronavirus disease 2019 (COVID-19) and established the benchmark of quality-driven and
pandemic has laid bare many of the innovative solutions nurtured by the company’s two
unseen challenges of the medical device(s) century-old rich expertise and values.
industry. There is an unparalleled demand
for critical medical supplies, thus leading TRACING B. BRAUN’S HISTORY
to a requirement of rapidly ramping up The Braun family in Melsungen, Germany opened a
Tmanufacturing processes and capabilities. pharmacy where they would prepare and send medical
As living with the pandemic continues, there is an urgent herbs via mail to customers spread across the country.
need for more strong and more structural strategies to What followed next could be understood from the
restore and strengthen global healthcare’s long-term inspiring journey of the 182-year-old pharmaceutical
path to recovery. giant and its vast portfolio. B. Braun has 5000 prod-
ucts under its belt (95 per cent manufactured in-house)
Anticipating the market demand and shifting quickly to and engages 64,585 employees across 64 countries.
adopt changes during the pandemic, B. Braun Medical Through constructive dialogue, B. Braun develops high-
(India) Pvt. Ltd. is successfully addressing and serving quality product systems and services that are both
Indian healthcare’s critical needs. Living its value as a evolving and progressive. B. Braun provides doctors,
forward-thinking medtech organization, B. Braun made healthcare workers, pharmacists and hospital managers
its landing in India in the year 1984 and since then, has with the given solutions. Customers benefit from the
been working relentlessly towards the betterment of the organization’s consulting activities in one or connected
country’s healthcare spectrum and its people. Accel- therapy fields.
erating the medical advancements of India, B. Braun
launched numerous industry’s first reforms & offerings STRENGTHENING THE HEALTHCARE SECTOR AMID
THE PANDEMIC
“Agility is part of our DNA. We are looking at opportu-
nities of how we can leverage technology to protect
and improve the lives of people around the world, with
customers as our focus, and use digitalization to improve
effectiveness.”
Ensuring uninterrupted supplies and last-mile delivery,
B.Braun kept its factories operational during the crises.
Alongside, the organization has been taking proper
care of its human asset. “As a family-owned business,
our people stand as our greatest assets and employees’
safety and welfare has always been our preference. B.
Braun India is undertaking all precautionary actions to
ensure a safe working environment for the employees.
To help employees and manage the additional financial
impact of this current health, we also took some imme-
diate steps to provide an additional Special Covid-19
Insurance Cover for our employees and a safety kit for
each employee.” Asserts Indranil Mukherjee, Managing
Director at B. Braun Medical (India) Pvt. Ltd. during our
recent conversation with him.
Taking a step ahead, B. Braun launched several
programs to upgrade the skills of its employees on
competencies and also at the forefront to explore new
Indranil Mukherjee - Managing Director ways of customer engagement.
50| Thecorporatereview.com | India | Vol. 2 | Issue 9 | October 2021