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SNAPSHOT






            BEST LEAD MAGNETS IN TOWN TO
            GROW YOUR




            BUSINESS














                      ead Magnets fall under the     SEMINARS TO WEBINARS
                      category of highly underrated   This digital way of conducting and hosting
                      and underutilized marketing    seminars has gained a lot of popularity
                      techniques, which can shoot up   recently, especially after the forced quaran-
                      the biz in online platforms. It’s not   tine and frequent lockdowns.
                      always possible to make all your   Webinars are nothing but Online seminar
          Laudience sign-up and subscribe            sessions which can be easily hosted with the
            to the eMail updates but it’s possible to shoot   help of the following apparatus.
            up the sign-up rates with some simple and
            effective techniques. So, Are you in search   „   Any device like a smartphone, tablet or
            of an expanded audience base? Do you ever    personal computer.
            feel that your promotional efforts are not   „   A headphone (mic enabled preferably)
            working as expected? The piece intends to
            discuss some of the best methods to build   „   A stable and high-speed internet
            your email list sign up rate with the help of   connection
            Lead Magnets.
                                                     „   A trending or an insightful topic with
            WHY INFOGRAPHICS?                            great and engaging content.
            Infographic is a great tool which can be used   „   You can make use of slides, pictures to
            to create appealing and engaging content. It   make the presentation more appeal-
            is a creative approach towards redesigning   ing. Follow these steps to create a
            your blog or posts on your website with the   mind-blowing webinar presentation,
            help of these graphically attractive pictures.   which can act as a lead magnet for your
            The audience always looks for quality        business.
            content served in a charismatic way. Info-
            graphics possess a huge dominance over   „   First of all, pick a niche. Go for one
            the use of mere words and sentences,  that   in which you are really an expert and
            makes the audience bored and read just for   can talk about it with even fewer
            the sake of getting to learn more about it.   preparations.
            You can make use of software or plat-
            forms like Infogr.am or Piktochart.com to   „   Now pick a topic, a trending one would
            create your own customized versions of       be appreciated. You can also go with an
            infographics.                                insightful one where you’d like to share
                                                         your own thoughts and ideas.
            Infographics speak what the normal words     It’s time to register yourself with a
            may take more time and effort to deliver.   „  webinar platform, a software. There are
            This is a major reason why Infographics are a   a lot of free ones and paid versions with
            more preferable and attractive option.       premium specifications available online.
            It not only helps in grabbing the attention
            of the individuals but if they really like your   „   Circulate the link and promote the
            efforts, the odds are high that they may     webinar session all over the social media
            even share the post or the infographic. So   platforms and other means to get more
            this visual content is way more powerful than   audiences who are interested in the
            a mere blog post full of words and images.   topic you’re going to present.



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            30|  Thecorporatereview.com    |  India   |  Vol.  2    |    Issue  9   |  October  2021
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                Thecorporatereview.com  | India  | Vol. 2  |  Issue 9  | October 2021
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